Now, you're probably saying to yourself - wait a minute, what about Calbee? OK, here are some stats about card sets produced in Japan for 2008. These aren't production numbers (total number of cards printed) but counts of "regular" (cards that aren't insert or memorabilia cards) per set.
First, here's BBM's count per set for 2008:
|Back To The 70's||144|
|Baystars Team Set||99|
|Buffaloes Team Set||99|
|Carp Team Set||99|
|College National Team||44|
|Dragons Team Set||99|
|Eagles Team Set||107|
|Fighters Team Set||99|
|Giants Team Set||117|
|Hakata Lions Memorial||39|
|Hawks Team Set||99|
|Lions Team Set||99|
|Marines Team Set||99|
|Swallows Team Set||99|
|Tigers Team Set||108|
|Tokyo Big 6 Autumn Version||36|
|Tokyo Big 6 Spring Version||60|
|Tomohiro Kuroki Memorial||27|
|Touch The Game||132|
So that's 32 sets for a total of 3246 cards. Now, again, that's just "regular" cards - that doesn't include insert or memorabilia cards.
In contrast, here's what Calbee did in 2008:
|Series One||166||Series Two||160|
So that's 487 cards in three sets. And that count contains all the subset cards in addition to the 288 "regular" player cards.
It's not even close. This is not meant to disparage Calbee, just to point out how dominant BBM is in the Japanese card market. This is a little like the baseball card market in the US in the 1970's - dominated by one company - Topps. Except that BBM makes a hell of a lot more cards in a year than Topps did. And Calbee is basically the equivalent of the Kelloggs 3-D sets.